Robert collier letter book the robert collier letter. The robert collier letter book download ebook pdf, epub. One wellknown copywriter told me a story about how his house had been broken into and the only thing missing was his copy of the robert collier letter book. Full facsimile of the original edition, not reproduced with optical recognition software. This book earned robert collier the distinction of being one of the greatest marketing minds in history. The robert collier letter book continues to be a top seller all over the world and is presently offered in japanese translation. There is a lot of gold in those pages therefore i picked up this book right away. Master copywriter was one of the two copywriting books recommended within the halbert letters. I just turned up a fascinating, twopage direct mail piece for one of the most important sales letter books ever written. I believe many will join me if i nominate robert collier to the chair. Search for library items search for lists search for contacts search for a library. I learn best when i can modelmimic what i want to learn.
Robert collier sales letters were successful because he. A letter for promoting charity, with a core message like. Shelf and handling wear to cover and binding, with general signs of previous use. The robert collier letter book kindle edition by collier, robert. In the robert collier letter book, you get every one of the hundreds of sound, tested plans that worked so profitably for mr. Million dollar sales letters for your own use and profit robert collier introduction selling by mail can be the easiest and least expensive method of selling your services or commodities. The robert collier letter book rev ed by robert collier. His sales letters were successful because he wrote to his audiences needs. Robert collier author of selfhelpmotivational books. Jul 30, 20 first published in 1931, the robert collier letter book is by far the top book on writing sales letters. The robert collier letter book is by far the top book on writing sales letters. The robert collier letter book robert collier download. As an expert in marketing, his sales savvy and writing expertise placed hundreds of millions of dollars in his clients pockets.
He was involved in writing, editing, and research for most of his life. Robert colliers sales letters were successful because he wrote to his readers needs. Brought up to be a priest, he worked as a mining engineer, an advertising executive and a prolific writer and publisher. He is best known for his book the secret of the ages and his book.
The robert collier letter book by robert collier goodreads. He was a prolific writer and progressive publisher who strongly believed that happiness and abundance were within easy reach. With out the foundation that collier laid herein, rhonda byrnes the secret could never have been written. This book gives you the tools to have a happier and more successful life. For those of you wondering who robert collier is, hes the guy that originated the dollar letter. Jul 30, 20 the robert collier letter book is by far the top book on writing sales letters. The robert collier letter book is one of the great classics of copywriting knowhowits a gold mine. Unfortunately, this edition has clearly been digitally scanned from an old version, and is littered with typos, random carriage returns and poor formatting. Ive been seriously studying the robert collier letter book the last week. The 6 rules to a successful robert collier letter formula. The robert collier letter book is essential reading for any aspiring copywriter or marketer. There is only one person to blame and only one themselves. If you were to ask any of the top copy writing pros who they ve learned from, one name is sure to.
Robert collier was a genius, who even today, most of the big names in the business try to imitate, and for good reason. To effectively learn to explain how your business benefits your clients, read the robert collier letter book. Collier has generously poured his experience into this book to save the reader the pitfalls yawning for old fashioned business men, who are so apt to spend their postage money on. It can also be the most difficult and the most expensive method of doing the job. The 6 prime motives of human action and how to use them to make people buy your product. Without a doubt, robert collier s letter book is one of the top five books ever written on the subject of writing effective sales copy. The robert collier letter bookis one of the great classics of copywriting knowhowits a gold mine. The robert collier letter book by robert collier, 1937, the business book house edition, in english 3d ed. I remember reading the robert collier letter book years ago when i first got into direct mail. The robert collier letter book by robert collier, 9781607964575, available at book depository with free delivery worldwide. Robert colliers inspirational books have changed the lives of thousands. Read download the robert collier letter book pdf pdf. Collier and many famous firmscountless specimens of actual letters and circulars, including a short, clear discussion by the author of what exactly made them work what made them pull in orders. As every great copywriter knows, these techniques are directly.
Rare direct mail ad for the robert collier letter book. The robert collier letter book paperback july 30, 20. If anyone is familiar with the robert collier letter book and can offer comments on that, please do. Although collier wanted folks to order products, his letters were friendly and personal, and he always began by looking at things from the readers perspective.
The robert collier letter book download free epub, pdf. He taught the world about nutrition, selling wheat germ in bulk. Click download or read online button to get the robert collier letter book book now. He was the nephew of peter fenelon collier, founder of colliers weekly. I suspect the piece may have been written by robert collier, himself, though its signed by paul crane of parker publishing. The robert collier letter book 1937 edition open library. During his career robert wrote books on a variety of subjects that included selfhelp, new thought, the psychology of abundance, desire, faith, visualization, becoming your best, and copywriting. Robert collier books list of books by author robert collier. The robert collier letter book by lawannajolly issuu. See all books authored by robert collier, including the secret of the ages, and the robert collier letter book, and more on. The robert collier letter book 9781533523495 robert. The publishers are pleased to call this a book but i should call it a course of study, because it covers the subject so completely and unfolds food for thought in easy steps with logical sequence just as a good teacher would do the job. The robert collier letter book by robert collier revised edition.
This site is like a library, use search box in the widget to get ebook that you want. Collier has earned the distinction of being one of the greatest marketing minds in history. Robert collier, one of americas original selfhelp authors, was a prolific writer and progressive publisher who strongly believed happiness and abundance were within easy reach for all. Gary halbert, one of the top copy writers of all time wrote a series of letters from jail to his son.
The robert collier letter book by robert collier and a great selection of related books, art and collectibles available now at. Jun 14, 2012 the robert collier letter book is essential reading for any aspiring copywriter or marketer. The robert collier letter book scientific advertising. The robert collier letter book earned robert collier the distinction of being one of the greatest marketing minds in history. This book is about how to properly write copy, from the perspective of a man who has successfully sold millions of dollars worth of products using these techniques. His letter openings were used over and over again because they work and theyre still working just as well today. So, i broke down collier s letters and looked for the overall framework, structure, and patterns i saw in each letter. The robert collier letter book by robert collier, paperback. What robert collier wrote in his letter book is timeless heres a course so you can study it.
The copywriters handbook, third edition audiobook by. Without a doubt, robert colliers letter book is one of the top five books ever written on the subject of writing effective sales copy. Looking for feedback on sales letter i wrote from modeling. First published in 1931, the robert collier letter book is by far the top book on writing sales letters. The robert collier letter book audiobook by robert collier. This book earned robert collier the distinction of being one of the great marketing minds in history. The robert collier letter book starts with the author outlining the core principles of copywriting. Download it once and read it on your kindle device, pc, phones or tablets. Books go search best sellers gift ideas new releases deals store coupons. Finding this book was so good, i had to make you a copy so much i endured the bad copies i could find in order to give you a good one. In the book of life, robert collier shares with us the secrets of the ages. Robert collier sales letters were successful because he wrote to his readers needs. It showed me exactly what salesmanship in print is all about and moreover, i learned how to actually write the kinds of sales letters that produce astonishing results for my clientseven now im writing two sales letters for a client of mine and ill get.
Welcome to robert collier publications, llc, owned and operated by the descendants of robert collier and home to the only complete, familysanctioned, and official versions of robert collier inspirational books. In 1934, he wrote the robert collier letter book, detailing all the essentials of how to write the kind of sales letters you need for any situation, how to motivate buyers, how to take the guess work out of advertising and how to keep customers satisfied and coming back for more. I did my best to model each part of the letters like his call to action, ending, etc. Robert collier first published in 1931, the robert collier letter book is by far the top book on writing sales letters. The robert collier letter book by robert collier book read online. The robert collier letter book remains one of the more useful books on writing sales letters. Published january 1st 1989 by robert collier publishing inc. Open library is an open, editable library catalog, building towards a web page for every book ever published. Pdf the robert collier letter book download full pdf. The robert collier letter book audiobook by robert. Louis, missouri 1950 was an american author of selfhelp and new thought metaphysical books in the 20th century. Purchase his secret of the ages and the robert collier letter book and start changing your life tap into the law of abundance now. We know there are some amazing facebook friends who are familiar with law of attraction and who can offer some insightful comments. A biography of robert collier 18851950 author of self.
Robert collier was an american author of selfhelp, and new thought metaphysical books in the 20th century. Robert collier is one of the absolute greatest copywriters of all time. Collier will show you how the way you think and the decisions you make have a direct influence on how successful and happy you are. Books byabout robert collier robert collier publications. Chapter 2 how to arouse that acquisitive feeling chapter 3.
1256 120 134 207 384 450 91 1237 904 1572 383 793 612 746 300 659 1019 1284 1174 1349 949 1538 979 1222 685 728 92 254 391 471 541 1003 1443 247 155 1527 1034 1296 1187 275 1098 1440 1193 1150 81 333